The Business of Canine Rehabilitation

Course Description

This online interactive course is taught by three experienced instructors with thriving rehabilitation practices. The curriculum will cover crafting a business plan within your budget, space, personnel, and customer requirements. Engaging in panel discussions will provide practical insights into making a canine rehabilitation practice profitable, encompassing layout, equipment selection, service pricing, operational procedures, staffing, and marketing.

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Course Eligibility:

All veterinary professionals

All physical therapy professionals

Practice managers

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Course Curriculum:

This course offers the tools and strategies you need to successfully launch, manage, and grow a rehabilitation business.

• Business Planning
  Learn how to create a solid business plan that aligns with your goals, services, and financial projections. Understand the key components that drive a sustainable rehab practice.
• Permits & Licensing
  Navigate the legal and regulatory requirements for opening a rehabilitation facility, including zoning, business registration, and veterinary-specific licenses.
• Clinic Design & Equipment
  Explore best practices for designing a functional rehab space. Get guidance on selecting and budgeting for essential equipment and facility layout.
• Practice Management Software
  Review options for veterinary-specific software that support scheduling, charting, billing, and client communication in a rehab setting.
• Pricing & Inventory Management
  Learn strategies for setting service prices, managing inventory effectively, and improving profitability without sacrificing patient care.
• Leadership & Team Building
  Gain insights into effective leadership styles, team culture, and decision-making. Understand how strong leadership contributes to staff retention and client satisfaction.
• Staffing & Human Resources
  Understand how to recruit, train, and manage your team. Learn about HR essentials, including job roles, onboarding, compliance, and conflict resolution.
• Marketing Your Practice
  Create a marketing strategy that blends traditional methods with modern social media outreach. Learn how to build brand awareness and attract your ideal clients.
• Sales & Client Communication
  Develop sales techniques that feel natural and client-centered. Learn how to increase bookings and package uptake through education and trust-building.
• Exit Strategy & Practice Sale
  Discover how to plan for the future by positioning your practice for sale. Learn what makes a practice valuable and how to attract the right buyer when the time comes.

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Course Instructors:

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Course Information:

Online Videos: Approximately 9 hours online via Thinkific (Student will gain access 60 days before course)

Zoom Sessions: 3 sessions online, each lasting between 90-120 minutes

Zoom Dates and Times:

• Wednesday, February 25, 2026 at 8:00pm Eastern Time, USA
• Wednesday, March 4, 2026 at 8:00pm Eastern Time, USA
• Wednesday, March 11, 2026 at 8:00pm Eastern Time, USA
• Note: Students will be responsible for watching the videos corresponding to each meeting before the Zoom call and are encouraged to come with questions. The Zoom meetings will be in a roundtable discussion format.

RACE Approved: 16 credit hours by the AAVSB

• All videos must be viewed to receive full CE credit for this course portion.

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Course Price and Location:

Course Fee: $715

• Full payment of course fee is required to secure your seat

Course Location: Online via Zoom

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2026 Class Dates:

February 25, March 4, & March 11, 2026

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